Gaining a deep understanding of your business and your customers will help us to better deliver a successful web experience. During this part of our process we listen intently and work to understand your needs. Our primary goal is to streamline the user experience and navigation to ensure the path to purchase is clear and simple.

During the design phase, your website takes shape. All the visual content, such as images, photos, and videos is collected and/or created at this step. All the info that was gathered through the first phase is crucial. The target audience, flow and content strategy will be the main driver behind how we work on the design and build.

We will take a week to test the site links, purchase path, responsiveness and overall functionality, so that errors don’t occur during the transition and launch. We will also propose a robust digital strategy to support the launch of the new website and keep momentum moving forward with engagement and new visitor retention.